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How a family feud created Adidas and Puma and divided a town for generations | News | Warwick Business School
Watch Adidas Vs. Puma: The Brother's Feud | Prime Video
The Famous Family Feud That Spawned Adidas and Puma | HowStuffWorks
Puma and Adidas were founded by brothers - India Retailing
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Adidas v Puma: the bitter rivalry that runs and runs | Athletics | The Guardian
